Since its invention more than 150 years ago, photography has revolutionized communication and has provided a technological method for the comprehensive documentation of social and physical landscapes.
Archival Management
Archivists play a crucial role in preserving and providing access to valuable records.
They employ effective marketing strategies to ensure their services remain relevant and they thrive in their dynamic field.
Archival Management
Engaging audiences through stories creates a connection that resonates with their interests and experiences.
Archival Management
Marketing is not exclusive to profit-driven enterprises; archivists can harness marketing concepts to promote their services, position themselves as valuable partners, and emphasize their significance within organizations.
Archival Management
At the core of an archivist’s social responsibility is recognizing that the archival record is a cornerstone of cultural heritage.
